With the opening of a new branch in the Province of Cosenza in September 2014, Mecar is set to further strengthen its position in the Calabria region of Southern Italy in partnership with Iveco.
With Mecar, Iveco is back in Cosenza with a new, modern solution focusing on bolstering the assistance available to clients and the entire range of services in general.
The new branch will be located in the Industrial area in Rende, right at the very heart of Calabrian logistics, and just a stone’s throw from the major motorways connecting Calabria with the rest of the South.
About 400 m2 of the structure will be dedicated to the parts warehouse, the primary objective of which will be to reach unprecedented levels of efficiency in terms of delivery time in the area. This is the first benefit that this project will bring in the short term. This will be followed by a strong focus on the part of the sales team on the recuperation of market share across the entire range as this has fallen dramatically over the past few months.
Mecar, after opening branches in Eboli and Melfi is now preparing to open a fourth branch – the third in two years. This creates a network extending across the three regions of Campania, Basilicata and Calabria and providing guaranteed levels of service efficiency through no less than sixteen authorised workshops in the provinces of
Salerno, Avellino, Potenza and Cosenza.